Rapid Development of Electronic Commerce Instrument Market Leveraging Nuggets

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In the past 10 years, China's e-commerce industry has experienced an era of rapid development from scratch to prosperity.

In the past 10 years, China's e-commerce industry has experienced an era of rapid development from scratch to prosperity. A few days ago, the latest data released by the China Instrument Industry Association in 2011 showed that in 2010, the production and sales scale of my country's instrument industry exceeded 500 billion yuan for the first time, and there were 5521 enterprises above the industry scale. Under the weak global economic environment, my country's instrument industry Through joining hands with e-commerce to open up the domestic market, it has opened up a new development path in the manufacturing industry and has become a fast-growing industry.


Instrumentation Market E-commerce Gold Digging


With the continuous expansion of market demand, the instrumentation industry, which is closely related to people's lives, has also developed rapidly. However, due to technology and innovation and other reasons, there is still a huge gap between the domestic instrumentation industry and foreign countries, and the key core technology is scarce. Low-level repetition, product stability and reliability cannot be fundamentally solved, and high-end precision instruments still rely heavily on imports, A large number of imports have a negative impact on industrial development.


Internet e-commerce can help domestic instrumentation companies participate in domestic and foreign competition, direct dialogue with the international market, and help companies quickly break through technological bottlenecks and achieve technological innovation and upgrading. Use this new e-commerce trading tool to broaden the current sales channels of enterprises, improve the business environment, optimize and activate the entire industrial chain, actively integrate into the Internet trading model, use the Internet, use e-commerce to make the business bigger.


At present, in the domestic e-commerce market, the comprehensive business platform represented by Alibaba played a vanguard role in the early stage of the Internet. Their development marks the rise of China's e-commerce, and the popularity among netizens is also rising. More and more enterprises have joined in it, so that the instrumentation industry has tasted the sweetness in e-commerce. In addition, many users use search engines such as Baidu, Google, and Sogou to optimize keywords, purchase bidding rankings, and continuously increase exposure and clicks in exchange for more order conversions. In the current development of the Internet, the two are still leading the way.


Vertical industry portals inevitably rise


However, with the intensification of advertising competition and search engine ranking competition in integrated platform stations, some enterprises have turned to more professional industry websites, such as my iron and steel network specializing in the iron and steel industry, China chemical industry network covering information and business services in the chemical industry, and China heating information network aiming at central heating and heat meter technology. After years of hard work and development, these websites are increasingly recognized and favored by vertical users in the industry, accurate advertising value and lower costs are gradually recognized by businesses.


In today's information age, for the highly professional field of instrumentation, it is even more so to integrate and develop all its advantageous resources, and establish a complete set of service systems and models, with timely release of query information, Complete and comprehensive data resources, professional authority of information and information, extensive network coverage and many other advantages. The emergence of personalized professional industry portals is undoubtedly a shot in the arm for China's instrument and meter industry, which is in the stage of gradual development and growth. It will certainly play an important role in maintaining the balance of the whole industrial chain and establishing more reasonable information exchange channels.


In the next five years, the total output value of China's instrumentation industry will reach or approach one trillion yuan, with an average annual growth rate of 15%. In the next five years, the application of e-commerce in China's instrumentation industry to open up the market and actively expand network marketing will become the mainstream trend of the sustainable development of the industry.

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